MTN Nigeria started ''BetterMe'', an app that is intended to offer Nigerians to internet content such as pidgin-based website, local language news, sports and home grown productivity tools.
MTN 'Better Me' started at a press briefing held at Weston hotel, Ikeja, Lagos on Tuesday, January 7th 2015. The app is created to allow easy access to a variety of digital content. It offers subscribers a single platform to access, view and share New Year resolutions and must do, 2015 prophecies and events, news, daily deals, gossips, fashion, healthy living and lifestyle tools.
Speaking at the event, General Manager, Corporate Affairs, Mrs. Funmi Onajide quoted that ''In the past, the focus was on voice that is the ability to connect people so that they could make phone calls. This industry has accomplished that with over 100 million active subscribers in Nigeria of which MTN has 60 million subscribers as at the end of 2014; that dispensation was known as Telco 1.5. Now we are moving to Telco 2.0 which is described by full scale focus on data and digital services leveraging the power of the internet''.
This internet package built by Neo-2 an application firm comes with three different 2015 BetterMe Bundles for consumers to choose from as revealed by MTN Nigeria's Chief Marketing Officer, Bayo Adekanmbi.
It is also available on Android and iOS platforms for now, other platform will come up soon.
MTN subscribers can download the app at no cost by sending the keyword, 2015 to 131 via SMS. An SMS having the link will be sent to your phone.
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